Video marketing has been a very effective technique, since it has been determined that users digest better the audiovisual content, compared to the content that contains only text and, prefer it for the multisensory experience that it delivers.
To take advantage of video marketing, an excellent video editing tool is required that meets the expectations of users.
In this opportunity, we present the best alternatives of video editing software, with which you can generate excellent audiovisual content that impresses your audience and positions your brand.
1. FlexClip
FlexClip is one of the most popular online video editors for video marketing. It offers advanced features to produce high-quality content, such as audio editing, 1080p resolution videos, and an extensive music library with commercial license.
It allows you to cut sections of the video, in addition to adding background music and some interesting titles. In just minutes, you can create an optimized video, to share it in your corporate blog or social networks to get better web traffic and brand positioning.
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2. Magisto
Magisto is a video editor that allows video production and editing in an automated way. This tool stands out for using artificial intelligence technology for professional and amateur video editing.
With Magisto, you can create and edit a video from your smartphone or online browser in a few minutes, with professional quality.
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3. Blender
Blender is an animation suite with the option of video editing for advanced users. Its platform is free and free.
It is really useful for video content at a professional level. It has exciting features such as filters, transitions, speed control, adjustment layers, among other features that allow to create really complex contents.
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4. Lightworks
Lightworks is a software specialized in video editing, which has been used in the edition of recognized films in the field of cinema. The free version has more than 100 effects to apply to your clips and supports multi-camera editing.
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5. Shotcut
This free and open source software allows you to create and edit videos with a very professional look. So simple to drag the clip and drop it on the interface and you have the ability to control the audio, correct the color and add saturation and sharpness filters. Another interesting feature is the history of the modifications made to the clip, which allows to reverse an unwanted change.
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These alternatives provide the necessary tools to produce high-quality audiovisual content, which impacts the public in such a way that they wish to create a relationship with that brand.
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